Marketing mistakes and successes / Robert F. Hartley.
Material type:
TextPublication details: Hoboken, NJ : Wiley, c2009Edition: 11th edDescription: x, 406 p. : ill. ; 23 cmISBN: 9780470169810 (pbk.); 0470169818 (pbk.)Other title: Marketing mistakes & successes [Cover title]Subject(s): Marketing -- United States -- Case studiesDDC classification: 658.800973 LOC classification: HF5415.1 | .H37 2009Online resources: Table of contents only
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Hard Covered Materials
|
MACHAKOS UNIVERSITY LIBRARY | HF 5415.1 .H37 2009 (Browse shelf (Opens below)) | Available | 24727 |
Browsing MACHAKOS UNIVERSITY LIBRARY shelves Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| HF 5415 .Z54 1992 Marketing / | HF 5415 .Z54 1996 Marketing / | HF5415.1 .F68 2023 Industrial marketing / | HF 5415.1 .H37 2009 Marketing mistakes and successes / | HF 5415.1 .H37 2009 Marketing mistakes and successes/ | HF 5415.1 Z55 2013 Essentials of Marketing Research / | HF 5415.12 .A35 1986 Introduction to marketing in Africa |
"30th anniversary."
Includes bibliographical references and index.
There are no comments on this title.