Strategic Marketing Management/ Carol H. anderson, Julian W. Vincze.

By: Anderson, Carol H, 2004Contributor(s): Vincze, Julian WMaterial type: TextTextPublication details: New york: Houghton mifflin company, 2004Edition: 2nd edDescription: xxxiii, 863, [11]p.: ill.; 26cmISBN: 9780618338078Subject(s): Marketing management | Strategic planningLOC classification: HF 5415.13 .A53 2004
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Item type Current library Call number Status Date due Barcode
Hard Covered Materials Hard Covered Materials MACHAKOS UNIVERSITY LIBRARY
Technical section 		HF 5415.13 .A53 2004 (Browse shelf (Opens below)) Available 31472
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HF5415.1265.H358 2007 Internet marketing & e-commerce / HF 5415.1265 .S7417 2000 Email marketing : HF5415.13.A523 2000 Strategic marketing management : HF 5415.13 .A53 2004 Strategic Marketing Management/ HF 5415.13 .B27 2000 Marketing Strategy and Management/ HF 5415.13 .B3 1992 Marketing strategy & management HF 5415.13 .B3 1992 Marketing strategy & management

Includes bibliographical references and index.

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