Normal view MARC view ISBD view

Strategic Marketing Management/

Anderson, Carol H. 2004.

Strategic Marketing Management/ Carol H. anderson, Julian W. Vincze. - 2nd ed. - New york: Houghton mifflin company, 2004. - xxxiii, 863, [11]p.: ill.; 26cm.

Includes bibliographical references and index.

ISBN: 9780618338078

Subjects--Topical Terms:
Marketing management.
Strategic planning.

LC Class. No.: HF 5415.13 .A53 2004

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)