A Short course in international marketing blunders : mistakes made by companies that should have known better / Michael D. White

By: White,Michael DMaterial type: TextTextPublication details: Novato, CA : World Trade Press, c2001Description: x,182pISBN: 1885073607LOC classification: HF1416 | .W48 2001
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Hard Covered Materials Hard Covered Materials MACHAKOS UNIVERSITY LIBRARY
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HF1416 .W48 2001 (Browse shelf (Opens below)) Available 30154

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