A Short course in international marketing blunders : mistakes made by companies that should have known better / Michael D. White
Material type:
TextPublication details: Novato, CA : World Trade Press, c2001Description: x,182pISBN: 1885073607LOC classification: HF1416 | .W48 2001
| Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials
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MACHAKOS UNIVERSITY LIBRARY Technical section | HF1416 .W48 2001 (Browse shelf (Opens below)) | Available | 30154 |
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| HF1416 .C95 2010 Internationall marketing/ | HF 1416 .C95 2013 International Marketing / | HF1416 .J43 1998 Global marketing strategies / | HF1416 .W48 2001 A Short course in international marketing blunders : | HF 1531 .M38 2007 The external dimension of the Euro area : | HF 3497 .S83 2008 Doing Business in Europe/ | HF 3892 .B5 1981 Business calculations for East Africa/ |
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