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Customer relationship management :

Kincaid, Judith W.

Customer relationship management : getting it right! / Judith W. Kincaid. - Upper Saddle River, N.J. : Prentice Hall PTR, c2003. - xxvii, 480 p. : ill. ; 24 cm. - Hewlett-Packard professional books .

Includes index.

ISBN: 013035211X

LCCN: 2003535355

Nat. Bib. No.: GBA2-U7028

Subjects--Topical Terms:
Customer relations--Management.

LC Class. No.: HF5415.5 / .K56 2003

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