000			01863cam a2200409 a 4500
001			15412033
005			20160130092203.0
008			080814s2008 njua 001 0 eng c
010			_a 2008935261
015			_aGBA890743 _2bnb
016	7		_a014674030 _2Uk
020			_a9780470289679 (pbk.)
020			_a0470289678 (pbk.)
035			_a(OCoLC)ocn226355936
040			_aUKM _beng _cUKM _dBTCTA _dBAKER _dYDXCP _dORX _dOKS _dGZD _dOCLCQ _dGSC _dDEBSZ _dOCLCQ _dBDX _dDLC
042			_apcc
050	0	0	_aHF5415 _b.M27933 2008
100	1		_aMargolis, Jonathan.
245	1	0	_aGuerrilla marketing for dummies / _cby Jonathan Margolis and Patrick Garrigan ; foreword by Jay Conrad Levinson.
260			_aHoboken, N.J. : _bWiley, _cc2008.
300			_axxiv, 351 p. : _bill. ; _c24 cm.
490	1		_aFor dummies
500			_aIncludes index.
505	0		_apt. 1. It's a jungle out there--be a guerrilla -- pt. 2. Marketing at street level -- pt. 3. Opportunities all around you: nontraditional media -- pt. 4. Driving it home: from the street to your site -- pt. 5. If a tree falls in the woods ... the power of the press -- pt. 6. You scratch my back ... -- pt. 7. The part of tens.
650		0	_aMarketing.
650		0	_aSelling.
650		0	_aSmall business.
650		0	_aAdvertising.
700	1		_aGarrigan, Patrick.
830		0	_a--For dummies.
856	4		_mDE-576;wiley _qimage/jpeg _uhttp://swbplus.bsz-bw.de/bsz287736016cov.htm _v20090320122234 _3Cover
856	4	1	_uhttp://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2652163&custom%5Fatt%5F2=simple%5Fviewer _3Inhaltsverzeichnis
906			_a7 _bcbc _cpccadap _d3 _encip _f20 _gy-gencatlg
942			_2lcc _cBOOKS
999			_c9018 _d9018