000 00767pam a2200277 4500
001 2411406
005 20160125203725.0
008 730815s1974 ilua b 001 0 eng
010 _a 73003970
020 _a0030885183
035 _a(OCoLC)ocm00700646
035 _a(NNC)2411406
040 _aDLC
_cDLC
_dZCU
050 0 _aHF5415
_b.B53
082 _a658.8
100 1 _aBoone, Louis E.
245 1 0 _aContemporary marketing /
_c[by] Louis E. Boone [and] David L. Kurtz.
250 _a7th ed
260 _aHinsdale, Ill.,
_bDryden Press
_cc1992
300 _axxvii,683(49) p.:
_bill.
_c24 cm.
504 _aIncludes bibliographical references.
650 0 _aMarketing.
700 1 _aKurtz, David L.,
_eauthor.
942 _2lcc
_cBOOKS
999 _c4029
_d4029