| 000 | 00604nam a2200169 4500 | ||
|---|---|---|---|
| 008 | 150825b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0256209820 | ||
| 050 | _aHF 5415.13 .M369 1999 | ||
| 100 |
_aPerreault, William D. _d1999. |
||
| 245 |
_aBasic marketing: _bA global-managerial approach. _cWilliam D. Perreault; E. Jerome McCarthy. |
||
| 250 | _a13th ed. | ||
| 260 |
_aBoston; _bIrwin, McGraw-Hill, _c1999. |
||
| 300 |
_axxiv, 791[21] p. : ill. _bIncludes index. |
||
| 650 | _aMarketing-management. | ||
| 700 | _aMcCarthy, E. Jerome. | ||
| 942 |
_2lcc _cBOOKS _hHF 5415.13 .M369 1999 |
||
| 999 |
_c3471 _d3471 |
||