000 01199cam a22003133a 4500
999 _c28337
_d28337
001 16987437
005 20170301152634.0
008 111003s2013 nyua b 001 0 eng d
010 _a 2011940364
020 _a9780078028854 (pbk.)
020 _a007802885X (pbk.)
035 _a(OCoLC)ocn772139161
040 _aBTCTA
_beng
_cBTCTA
_dCDX
_dYDXCP
_dUPM
_dDLC
042 _alccopycat
050 0 0 _aHF5415
_b.G675 2013
100 1 _aGrewal, Dhruv.
245 1 0 _aMarketing /
_cDhruv Grewal, Michael Levy.
246 1 4 _aM :
_bmarketing
250 _a3rd ed.
260 _aNew York :
_bMcGraw Hill/Irwin,
_cc2013.
300 _axiv, 450 p. :
_bcol. ill. ;
_c28 cm. +
_e18 active review cards
500 _aActive review cards on perforated pages at end.
504 _aIncludes bibliographical references (p. 394-450) and index.
650 0 _aMarketing.
700 1 _aLevy, Michael,
_d1950-
906 _a7
_bcbc
_ccopycat
_d3
_encip
_f20
_gy-gencatlg
942 _2lcc
_cBOOKS