| 000 | 00738nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 150729b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0132435101 | ||
| 050 | _aHF 5415.13 .K64 1997 | ||
| 100 |
_aKotler, Philip. _d1997 |
||
| 245 |
_aMarketing managemet : _banalysis, planning, implementation, and control/ _cPhilip, Kotler |
||
| 250 | _a9th ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _c©1997. |
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| 300 |
_axl, 824p. : ill., maps ; _bIncludes bibliographical references and index _c27 cm. |
||
| 440 | _aPrentice Hall international series in marketing. | ||
| 600 | _aStrategisch management. | ||
| 600 | _aMarketing. | ||
| 650 | _aMarketing-Management. | ||
| 942 |
_2lcc _cBOOKS _hF 5415.13 .K64 1997 |
||
| 999 |
_c2669 _d2669 |
||