| 000 | 00978cam a22002534a 4500 | ||
|---|---|---|---|
| 999 |
_c26405 _d26405 |
||
| 001 | 13043448 | ||
| 003 | OSt | ||
| 005 | 20170204104936.0 | ||
| 008 | 021230s2004 njua b 001 0 eng | ||
| 010 | _a 2002192950 | ||
| 020 | _a013008218X | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 | _aHF5415.13 .B47 2004 |
| 082 | 0 | 0 |
_a658.8 _221 |
| 100 | 1 |
_aBest, Roger J. _d2004- |
|
| 245 | 1 | 0 |
_aMarket-based management : _bstrategies for growing customer value and profitability / _cRoger J. Best. |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _c2004. |
||
| 300 |
_axxv, 401 p. : _bill. ; _c24 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBOOKS _hHF5415.13 .B47 2004 _k33327 |
||