| 000 | 01029nam a2200301 a 4500 | ||
|---|---|---|---|
| 999 |
_c25972 _d25972 |
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| 001 | 4454847 | ||
| 005 | 20170201154835.0 | ||
| 008 | 951206s1996 txuab b 001 0 eng | ||
| 010 | _a 95070063 | ||
| 020 | _a0030983673 | ||
| 040 |
_aDLC _cDLC |
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| 050 | 0 | 0 |
_aHF5415.2 _b.C48 1996 |
| 100 | 1 | _aChurchill, Gilbert A. | |
| 245 | 1 | 0 |
_aBasic marketing research / _cGilbert A. Churchill, Jr. |
| 246 | 3 | 0 | _aMarketing research |
| 250 | _a3rd ed. | ||
| 260 |
_aFort Worth : _bDryden Press, _cc1996. |
||
| 300 |
_axvii, 863 p. : _bcol. ill., col. maps ; _c27 cm. |
||
| 440 | 4 | _aThe Dryden Press series in marketing | |
| 500 | _aOne "Statistics command summary" chart inserted. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing research. | |
| 942 |
_2lcc _cBOOKS _hHF5415.2 .C48 1996 |
||