| 000 | 01065cam a2200301 a 4500 | ||
|---|---|---|---|
| 999 |
_c25592 _d25592 |
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| 001 | 1656564 | ||
| 005 | 20170131164646.0 | ||
| 008 | 980512s1998 maua b 001 0 eng | ||
| 010 | _a 97072494 | ||
| 020 | _a039587162X | ||
| 050 | 0 | 4 | _aHF1416 .J43 1998 |
| 082 | 0 | 0 |
_a658.8/48 _221 |
| 100 | 1 | _aJeannet, Jean-Pierre. | |
| 245 | 1 | 0 |
_aGlobal marketing strategies / _cJean-Pierre Jeannet, H. David Hennessey. |
| 250 | _a4th ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin, _cc1998. |
||
| 300 |
_axxi, 918 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 650 | 0 |
_aExport marketing _xManagement _xCase studies. |
|
| 700 | 1 | _aHennessey, Hubert D. | |
| 856 | 7 |
_3Table of contents _uhttp://lcweb.loc.gov/catdir/toc/97-72494.html _2http |
|
| 942 |
_2lcc _cBOOKS |
||