000 00563nam a22001697a 4500
008 170121b xxu||||| |||| 00| 0 eng d
020 _a 9781111526191
050 _aHF 5415 .P75 2012
100 _aPride, William M.
245 _aMarketing/
_cWilliam M Pride; O C Ferrell
260 _aAustralia :
_bSouth-Western Cengage Learning,
_c2012.
300 _a1 volume (various pagings) :
_bcolor illustrations ;
_c29cm.
521 _aIncludes index.
650 _aMarketing.
700 _aFerrell, O. C.
942 _2lcc
_cBOOKS
_hHF 5415 .P75 2012
999 _c21381
_d21381