| 000 | 00550nam a2200157 4500 | ||
|---|---|---|---|
| 008 | 150609b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8120311787 | ||
| 050 | _aHF 5415.13 .K68 1997 | ||
| 100 |
_aKotler, Philip _d1997 |
||
| 245 |
_aMarketing management : _banalysis, planning implementation & control |
||
| 250 | _a9th ed. | ||
| 260 |
_aNew Jersey: _bPrentice Hall, Inc, _c1997 |
||
| 300 |
_axxxzvii, 786p. :ill. _bIncludes bibliographical references and index |
||
| 650 | _aMarketing | ||
| 942 |
_2lcc _cBOOKS _hHF 5415.13 .K68 1997 _01 |
||
| 999 |
_c1683 _d1683 |
||