| 000 | nam a22 7a 4500 | ||
|---|---|---|---|
| 999 |
_c15764 _d15764 |
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| 008 | 161104b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0030981360 | ||
| 020 | _a9780030981364 | ||
| 050 | _aHF 5415.2 .Z55 1994 | ||
| 100 | _aZikmund,William G. | ||
| 245 |
_aExploring marketing research/ _cWilliam G. Zikmund |
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| 250 | _a5th ed. | ||
| 260 |
_aFoth Worth : _bThe Dryden Press Harcourt Brace College Publishers , _cc1994 |
||
| 300 |
_axxiv, 826p. : _bill. ; |
||
| 500 | _aIncludes appendix and index. | ||
| 650 | _aMarketing Research | ||
| 650 | _aMarketing | ||
| 942 |
_2lcc _cBOOKS _hHF 5415.2 .Z55 1994 |
||