| 000 | 00677nam a22002057a 4500 | ||
|---|---|---|---|
| 008 | 160928b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780324580006 | ||
| 020 | _a0324580002 | ||
| 050 |
_aHF 5415 _b.L36 2009 |
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| 100 | _aLamb, Charles W. | ||
| 245 |
_aEssentials of marketing/ _cCharles W. Lamb, Joseph F.Hair and Carl Mcdaniel. |
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| 250 | _a6th ed. | ||
| 260 |
_aAustralia : _bSouth-WesternCengage Learning ; _c2009. |
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| 300 |
_axxx, 546p. : _bill. ; _c28cm. |
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| 500 | _aIncludes bibliography and index. | ||
| 650 |
_aMarketing _xtextbooks. |
||
| 700 | _aHair, Joseph F. | ||
| 700 | _aMcDaniel, Carl | ||
| 942 |
_2lcc _cBOOKS _hHF 5415 .L36 2009 _01 |
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| 999 |
_c14251 _d14251 |
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