| 000 | 00665nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 160927b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a139780073381138 | ||
| 020 | _a100073381136 | ||
| 050 |
_aHF 5415.13 _b.P387 2009 |
||
| 100 | _aPeter, J. Paul | ||
| 245 |
_aMarketing management : _bknowledge and skills/ _cJ. paul Peter and James H. Donnelly. |
||
| 250 | _a9th ed. | ||
| 260 |
_aBoston: _bMcgraw-hill Irwin, _c2009. |
||
| 300 |
_axvii,782p. :ill. ; _bIncludes index. |
||
| 650 |
_aMarketing _xManagement. |
||
| 650 |
_aMarketing _xManagement _ycase studies. |
||
| 700 | _aDonnelly, James H. | ||
| 942 |
_2lcc _cBOOKS _hHF 5415.13 .P387 2009 |
||
| 999 |
_c14154 _d14154 |
||