000 00665nam a22001937a 4500
008 160927b xxu||||| |||| 00| 0 eng d
020 _a139780073381138
020 _a100073381136
050 _aHF 5415.13
_b.P387 2009
100 _aPeter, J. Paul
245 _aMarketing management :
_bknowledge and skills/
_cJ. paul Peter and James H. Donnelly.
250 _a9th ed.
260 _aBoston:
_bMcgraw-hill Irwin,
_c2009.
300 _axvii,782p. :ill. ;
_bIncludes index.
650 _aMarketing
_xManagement.
650 _aMarketing
_xManagement
_ycase studies.
700 _aDonnelly, James H.
942 _2lcc
_cBOOKS
_hHF 5415.13 .P387 2009
999 _c14154
_d14154