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| 005 | 20160810093848.0 | ||
| 008 | 010126s2002 ohua b 001 0 eng | ||
| 010 | _a 2001020090 | ||
| 020 | _a0324067976 | ||
| 020 | _a032412581X (disc) | ||
| 040 |
_aDLC _cDLC |
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_aHF5415.2 _b.M382 2002 |
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_a658.8/3 _221 |
| 100 | 1 | _aMcDaniel, Carl D. | |
| 245 | 1 | 0 |
_aMarketing research : _bthe impact of the Internet / _cCarl McDaniel, Jr., Roger Gates. |
| 250 | _a5th ed. | ||
| 260 |
_aCincinnati, Ohio : _bSouth-Western, _cc2002 |
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| 300 |
_axxxii, 682, 36, 9 p. : _bcol. ill. ; _c26 cm. + _e1 computer optical disc (4 3/4 in.) |
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| 500 | _aRev. ed. of: Contemporary marketing research. 4th. c1999. | ||
| 504 | _aIncludes bibliographical references (p. 26-36 of 3rd group) and index. | ||
| 650 | 0 | _aMarketing research. | |
| 700 | 1 |
_aGates, Roger H., _d1942- |
|
| 700 | 1 |
_aMcDaniel, Carl D. _tContemporary marketing research. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBOOKS _hHF 5415.2 .M382 2001 |
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| 999 |
_c13201 _d13201 |
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