TY  - BOOK
AU  - Margolis,Jonathan
AU  - Garrigan,Patrick
TI  - Guerrilla marketing for dummies
T2  - For dummies
SN  - 9780470289679 (pbk.)
AV  - HF5415 .M27933 2008
PY  - 2008///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Marketing
KW  - Selling
KW  - Small business
KW  - Advertising
N1  - Includes index; pt. 1. It's a jungle out there--be a guerrilla -- pt. 2. Marketing at street level -- pt. 3. Opportunities all around you: nontraditional media -- pt. 4. Driving it home: from the street to your site -- pt. 5. If a tree falls in the woods ... the power of the press -- pt. 6. You scratch my back ... -- pt. 7. The part of tens
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ER  -