01364cam a22003614a 4500 14146214 20160215202303.0 051019s2007 mauab b 001 0 eng 2005055463 0072999896 (alk. paper) 0073215740 9780072999891 9780073215747 (OCoLC)ocm62161345 DLC DLC YDX BAKER DLC pcc HF5415 .K452 2007 658.8 22 Kerin, Roger A. Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius. 2nd ed. Boston, Mass. : McGraw-Hill/Irwin, c2007. xxxiii, 425, G5, CN16, CR2, I28 p. : ill. (chiefly col.), col. map ; 28 cm. Includes bibliographical references (p. CN-CN16) and indexes. Marketing. Hartley, Steven William. Rudelius, William. Table of contents only http://www.loc.gov/catdir/enhancements/fy0665/2005055463-t.html Publisher description http://www.loc.gov/catdir/enhancements/fy0665/2005055463-d.html 7 cbc orignew 1 ocip 20 y-gencatlg lcc BOOKS 3668 3668 0 0 lcc 0 0 MUC MUC 2015-08-27 Donation (B.F.A) 0 HF 5415 .K452 2007 9478 2019-05-31 2015-08-27 BOOKS