01614cam a22002778i 45000010009000000050017000090080041000260100017000670200019000840400023001030420008001260500022001340820016001561000024001722450093001962500020002892600046003092630009003553000053003645000082004175050730004996500024012296500041012537000019012947000023013132077174820231023120921.0181207s2019    nyu           000 0 eng    a  2018058370  a9781292208787   aDLCbengerdacDLC  apcc00aHD30.4b.S28 201900a650.0722231 aSaunders, M. N. K.,10aResearch methods for business students /cMark Saunders, Philip Lewis, Adrian Thornhill.  aEighth Edition.  aHarlow, United Kingdom:bPearson, c2019.  a1901  axxxiii, 833 pages : illustrations(color) ; 27 cm  aRevised edition of the authors' Research methods for business students, 2015.0 aPublisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory development -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Utilising secondary data -- Collecting data through observation -- Collecting primary data using research interviews and research diaries -- Collecting primary data using questionnaires -- Analysing data quantitatively -- Analysing data qualitatively -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index. 0aBusinessxResearch. 0aBusinessxResearchxData processing.1 aLewis, Philip,1 aThornhill, Adrian,