01610cam a2200373 a 4500 27293 27293 14497419 OSt 20170208091808.0 060814s2007 maua c 000 0 eng 2006026687 GBA694643 bnb 013596367 Uk 1592533043 9781592533046 (OCoLC)ocm71005805 (OCoLC)71005805 DLC DLC YDX BAKER UKM YDXCP BTCTA DLC NC1002.L63 L657 2007 741.6 22 Chua, Perry. Logo savvy : top brand-design firms share their naming and identity strategies / Perry Chua & Dann Ilicic ; WOW Branding. Gloucester, Mass. : Rockport Publishers, c2007. 191 p. : ill. (chiefly col.) ; 25 cm. Logos (Symbols) Catalogs. Corporate image Catalogs. Business names Catalogs. Ilicic, Dann. Wow Branding (Firm) Table of contents only http://www.loc.gov/catdir/toc/ecip0619/2006026687.html Publisher description http://www.loc.gov/catdir/enhancements/fy0714/2006026687-d.html Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0737/2006026687-b.html 7 cbc orignew 1 ecip 20 y-gencatlg lcc BOOKS NC 1002 .L63L657 2007 0 0 lcc 0 0 MUC MUC GEN 2017-02-08 Donation (BFA) 0 NC 1002 .L63L657 2007 34992 2017-02-08 2017-02-08 BOOKS