01029nam a2200301 a 4500 25972 25972 4454847 20170201154835.0 951206s1996 txuab b 001 0 eng 95070063 0030983673 DLC DLC HF5415.2 .C48 1996 Churchill, Gilbert A. Basic marketing research / Gilbert A. Churchill, Jr. Marketing research 3rd ed. Fort Worth : Dryden Press, c1996. xvii, 863 p. : col. ill., col. maps ; 27 cm. The Dryden Press series in marketing One "Statistics command summary" chart inserted. Includes bibliographical references and index. Marketing research. lcc BOOKS HF5415.2 .C48 1996 0 0 lcc 0 0 MUC MUC TECH 2017-02-01 Donation(BFA) 0 HF5415.2 .C48 1996 33502 2018-06-08 2017-02-01 BOOKS