TY  - BOOK
AU  - Esperdy,Gabrielle M.
TI  - Modernizing Main Street: architecture and consumer culture in the New Deal 
SN  - 9780226218007 (cloth : alk. paper)
AV  - NA6225 .E87 2008
U1  - 725/.2097309043 22
PY  - 2008///
CY  - Chicago
PB  - University of Chicago Press
KW  - Storefronts
KW  - United States
KW  - History
KW  - 20th century
KW  - Commercial buildings
KW  - New Deal, 1933-1939
KW  - Consumption (Economics)
N1  - Series title taken from book jacket; Includes bibliographical references and index; Introduction -- Main Street, U.S.A -- The New Deal on Main Street -- Marketing modernization -- The architecture of consumption -- Modernism on Main Street -- Conclusion: a Main Street modernized -- A note on sources
UR  - http://www.loc.gov/catdir/toc/ecip0720/2007023927.html
UR  - http://www.loc.gov/catdir/enhancements/fy0827/2007023927-b.html
UR  - http://www.loc.gov/catdir/enhancements/fy0827/2007023927-d.html
ER  -