04162cam a2200361 a 4500 23762 23762 16081164 OSt 20170127095915.0 100202s2010 njua 001 0 eng 2010004729 GBB075276 bnb 015583426 Uk 9780470575567 (pbk.) 0470575565 (pbk.) (OCoLC)ocn503655313 DLC DLC YDX UKM YDXCP ZAD VP@ A7U OKN CDX UKMGB DLC NC1001 .H45 2010 741.6023/73 22 Heller, Steven. Becoming a graphic designer : a guide to careers in design / Steven Heller & Teresa Fernandes. Guide to careers in design 4th ed. Hoboken, N.J. : John Wiley & Sons, c2010. 368 p. : ill. ; 23 cm. Includes index. Design specialties -- Editorial -- Corporate design -- Book design -- Music/CDs -- Information design -- Advertising and branding -- Environmental -- Interaction -- Motion -- Type and lettering -- Design businesses -- Design options -- Design education -- Undergraduate -- Graduate school -- Continuing education -- Art schools and colleges : a selection. "This User Friendly Guide Offers a clear and comprehensive review of the types of careers available to today's graphic and new media designers. Drawing on years of experience at the top of the field, Steven Hellet covers the major design industries---web, television, film, and publishing---as well as advertising, corporate, editorial, and other key design disciplines. This Fourth Edition has been fully updated and newly designed to include contemporary coverage on the digital revolution, as well as on new approaches to book design information design, packaging design, design management enterpreneurship, and educational options. Complete with dozens of Interviews with leading graphic designers and hundreds of striking illustration. Becoming a Graphic Designer, Fourth Edition cotinues to be an invaluable resource for anyone interested in launching---or revitalizing---a graphic design career." "Becoming a Graphic Designer, Fourth Edition provides a comprehensive survey of the graphic design market, including complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. This visual guide has hundreds of stunning illustrations and features the latest material on interactive design, information design, motion, and more." "Drawing on years of experience in the industry, veteran designers Steven Heller and Teresa Fernandes cover everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. They profile major industries employing graphic designers and explore advertising, corporate, editorial, and other key design disciplines." "The major industries covered here include architecture, interactive design, television and film design, publishing, and more. Dozens of up-front interviews with leading graphic designers let you see how companies such as Urban Outfitters, The New York Times Company, and Bloomberg Media hire and work with employees. These inside perspectives offer invaluable real-world insights on what different industries and positions are really like. A resource guide to design publications and organizations points the way to further information and guidance." "Complete with easy-to-use, compact sections, useful sidebars, and sample design pieces, this outstanding guide is invaluable for anyone interested in launching or developing a career in graphic design."--BOOK JACKET. Commercial art Vocational guidance. Graphic arts Vocational guidance. Fernandes, Teresa. 7 cbc orignew 1 ecip 20 y-gencatlg lcc BOOKS NC 1001 .H45 2010 0 0 lcc 0 0 MUC MUC TECH 2017-01-27 Donation(B.F.A) 0 NC 1001 .H45 2010 28674 2018-07-19 2017-01-27 BOOKS