01682cam a2200349 a 4500 23272 23272 16097139 20170126085906.0 100218s2010 caua b 001 0 eng 2010002667 GBB033063 bnb 015499336 Uk 9780313376801 (alk. paper) 0313376808 (alk. paper) 9780313376818 (ebook) 0313376816 (ebook) (OCoLC)ocn475446475 DLC DLC YDX BTCTA UKM YDXCP CDX BWX DLC NK1510 .M697 2010 Morin, Jill J. Better make it real : creating authenticity in an increasingly fake world / Jill J. Morin. Santa Barbara, Calif. : Praeger, c2010. xix, 173 p. : ill. ; 25 cm. Includes bibliographical references and index. Authenticity -- Experience matters -- What is total experience design? -- Go big or don't bother -- Discover : where are you today? -- Dream : where do you want to go tomorrow? -- Define : getting from here to there -- Design : making choices to close the gaps -- Deliver : the finish and the starting line. Communication in design. Authenticity (Philosophy) Perception. lcc BOOKS NK1510 .M697 2010 0 0 lcc 0 0 MUC MUC TECH 2017-01-26 Donation(BFA) 1 NK1510 .M697 2010 32217 2020-01-24 2020-01-10 2017-01-26 BOOKS