01014cam a22002774a 4500999001700000001000700017005001700024008004100041010001700082020001500099040001800114042000800132050003600140082000700176100002300183245011400206260004000320300004400360504005100404650002700455650002400482700002200506906004500528942003600573952012700609  c17040d1704020723120161121113920.0990402s2000    maua     b    001 0 eng    a   99072026   a039587050X  aDLCcDLCdDLC  apcc00aHF5415.13.A523 2000b.A523 2000002211 aAnderson, Carol H.10aStrategic marketing management :bmeeting the global marketing challenge /cCarol H. Anderson, Julian Vincze.  aBoston :bHoughton Mifflin,cc2000.  axxiv, 474, 12 p. :bcol. ill. ;c26 cm.  aIncludes bibliographical references and index. 0aMarketingxManagement. 0aStrategic planning.1 aVincze, Julian W.  a7bcbccorignewd2eopcnf19gy-gencatlg  2lcccBOOKShHF5415.13.A523 2000  00102lcc4070aMUCbMUCcTECHd2016-11-21eDonation(B.F.A)l0oHF5415.13.A523 2000p27704r2018-07-11w2016-11-21yBOOKS