TY  - BOOK
AU  - Kleindl, Brad Alan 
TI  - Strategic electronic marketing : : managing e-business
SN  - 0324013191 
AV  - HF 5415.1265 .K44 2000 
PY  - 2001///
CY  - Cincinnati, Ohio : 
PB  - SouthWestern College Pub., 
KW  -  Telemarketing.
KW  -  Database marketing.
KW  -  E-commerce
N1  - Includes bibliography and index
ER  -