00996nam a22002895a 4500 154918 20161014102504.0 971007s1997 enk 000 0 eng d 98115315 075062244X (pbk.) (OCoLC)37743821 UkNcU UkNcU DLC lccopycat HF 5415.13 .W55 1992 Wilson, R. M. S. (Richard Malcolm Sano) Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan. 2nd ed. Oxford, England : Butterworth-Heinemann, 1997. xx, 827 p. : ill. ; 29 cm. The Marketing series Marketing Management. Gilligan, Colin. Marketing series (London, England) 0 ibc copycat 2 ncip 19 y-gencatlg lcc BOOKS HF 5415.13 .W55 1992 14991 14991 0 0 lcc 0 0 MUC MUC 2016-10-14 Donation(B.F.A) 1 HF 5415.13 .W55 1992 25928 2020-12-04 2020-11-19 2016-10-14 BOOKS