00666nam a22001817a 4500 160917b xxu||||| |||| 00| 0 eng d 0256261253 HF 5415 .C6944 1998 Cravens, David W. Strategic marketing management cases/ David W.Cravens,Charles W.Lamb,JR. and Victoria L.Crittenden 6th ed. Boston Burr Ridge : The Irwin/McGraw-Hill , c1999. xvi,624p. :ill. Includes bibliography and index. Marketing Case studies. Lamb, Charles W. Crittenden, Victoria L. lcc BOOKS HF 5415 .C6944 1998 13774 13774 0 0 lcc 0 0 MUC MUC GEN 2016-09-17 Donation(BFA) 0 HF 5415 .C6944 1998 25561 2019-05-31 2016-09-17 BOOKS