00871cam a22002654a 450000100090000000300040000900500170001300800410003001000170007102000150008804000180010304200080012105000250012908200160015410000200017024500900019025000120028026000550029230000750034750000530042250400640047563000220053965000240056170000200058512869472OSt20160811161947.0020725s2003    njuab    b    001 0 eng    a  2002029022  a0130351350  aDLCcDLCdDLC  apcc00aHF5415.2b.B779 200300a658.8/32211 aBurns, Alvin C.10aMarketing research :bonline research applications /cAlvin C. Burns, Ronald F. Bush.  a4th ed.  aUpper Saddle River, N.J. :bPrentice Hall,cc2003.  axxxi, 642 p. :bcol. ill., col. maps ;c27 cm. +e1 CD-ROM (4 3/4 in.)  a"SPSS student version 11.0 for Windows"--CD-ROM.  aIncludes bibliographical references (p. 611-628) and index.00aSPSS for Windows. 0aMarketing research.1 aBush, Ronald F.