TY  - BOOK
AU  - Kotler, Philip.
AU  - Keller, Lane Kevin 
TI  - Marketing management
SN  - 0131457578
AV  - HF 5415.13 .K64 2006 
PY  - 2006///
CY  - London.
PB  - Pearson Education Limited
KW  - Marketing--Management
ER  -