01039cam a22002894a 4500 12376206 20160809113026.0 010411s2002 njua b 001 0 eng 2001024676 0130328774 DLC DLC DLC pcc HF5823.K45 2002 .K45 2002 21 Russell, Thomas, 1941- Kleppner's advertising procedure / J. Thomas Russell, W. Ronald Lane. 15th ed. Upper Saddle River, N.J. : Prentice Hall, 2002. xix, 697 p. : ill. (some col.) ; 29 cm. Includes bibliographical references and index. Advertising. Lane, W. Ronald, 1940- Kleppner, Otto, 1899- Advertising procedure. 7 cbc orignew 1 ocip 20 y-gencatlg lcc BOOKS HF5823.K45 2002 12968 12968 0 0 lcc 0 0 MUC MUC 2016-08-09 Donation (BFA) 0 HF5823.K45 2002 22890 2019-06-04 2016-08-09 BOOKS