00507nam a22001577a 4500 160321b xxu||||| |||| 00| 0 eng d 978-9966-1878-0-2 HF 58.1 .B6 1986 Courtland L.Bovee 1986 contemporaryadvertising/ Bovee L.Courtland.- 2nd ed.: illinois; irwin homewood, 1986. xxvii,629(various pagings).:ill. cointains bibliographic details and glossary William F. Arens lcc BOOKS 11090 11090 0 0 lcc 0 0 MUC MUC 2016-03-21 donation 0 HF 58.1 .B6 1986 995/14 2016-03-21 2016-03-21 BOOKS