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MKTG6/ Charles W. Lamb.

By: Lamb Charles W, 2013Contributor(s): Hair, Joseph FMaterial type: Text

TextPublication details: Australia; South-Western, 2013Description: xvi, 400p. Includes index. 28cmISBN: 9781133190110Subject(s): MarketingLOC classification: HF 5415 .L36 2013

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