Selling today: creating customer value.

By: Manning,Gerald L, 2010Contributor(s): Reece,Barry L | Ahearne,MichaelMaterial type: TextTextPublication details: NewJersey: Prentice-Hall, 2010Edition: 11th edDescription: xxxi,505p.ill; Includes bibliographical references and indexISBN: 9780132079747Subject(s): SellingLOC classification: HF 5438.25 .M35 2010
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