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Destination marketing : an integrated marketing communication approach / Steven Pike

By: Pike, StevenMaterial type: Text

TextPublication details: Amsterdam ; London : Butterworth-Heinemann, 2008Edition: 1st edDescription: xv, 406p. : ill. ; 25 cmISBN: 9780750686495Subject(s): Place marketing | Tourism -- MarketingLOC classification: G 155 .A1P55 2008

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Item type	Current library	Call number	Status	Date due	Barcode
Hard Covered Materials	MACHAKOS UNIVERSITY LIBRARY Open shelf	G 155 .A1P55 2008 (Browse shelf (Opens below))	Available		37924
Hard Covered Materials	MACHAKOS UNIVERSITY LIBRARY Open shelf	G 155 .A1P55 2008 (Browse shelf (Opens below))	Available		37925

Includes index.

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