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Basic Marketing: a marketing strategy planning approach William D. Perreault,Jr, Joseph P.Cannon [and] E. Jerome McCarthy

By: Perreault, William D, 2009Material type: Text

TextPublication details: Boston McGrawHill 2009Description: xxxv, ill. (some col.): 758p.; includes index 28cmSubject(s): Marketing ManagementDDC classification: HF 5415.13 .M369 2009 LOC classification: HF 5415.13 .M369 2009

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Item type	Current library	Call number	Status	Date due	Barcode
Hard Covered Materials	MACHAKOS UNIVERSITY LIBRARY Technical section	HF 5415.13 .M369 2009 (Browse shelf (Opens below))	Available		6417

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