Integrated marketing communication : concepts & cases
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TextPublication details: India: I.U.P, 2008Description: x, 186p. :ill. Includes bibliographical references and indexISBN: 8131413993Subject(s): Communication in marketingLOC classification: HF 5415.13 .G67 2008
| Item type | Current library | Call number | Status | Date due | Barcode |
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MACHAKOS UNIVERSITY LIBRARY | HF 5415.13 .G67 2008 (Browse shelf (Opens below)) | Available | 1553 |
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| HF 5415.13 .E42 2007 Marketing Communications. | HF 5415.13 .F47 2002 Marketing Strategy / | HF 5415.13 .F47 2008 Marketing Strategy/ | HF 5415.13 .G67 2008 Integrated marketing communication : | HF 5415.13 .H2713 Business marketing: | HF 5415.13 .H356 2001 Marketing : connecting with customers/ | HF 5415.13 .H36 1990 Strategic market planning / |
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