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International marketing/ (Record no. 14947)

000 -LEADER
fixed length control field	00618nam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	161011b xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0072398841
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 1416 .C375 2002
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cateora, Philip R.
245 ## - TITLE STATEMENT
Title	International marketing/
Statement of responsibility, etc.	Philip R. Cateora and John L. Graham.
250 ## - EDITION STATEMENT
Edition statement	11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	New York :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	2002.
300 ## - PHYSICAL DESCRIPTION
Extent	xxv,694p. :
Other physical details	ill. ;
Dimensions	27cm.
500 ## - GENERAL NOTE
General note	Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Export marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	International business enterprises.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Graham, John L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Hard Covered Materials
Classification part	HF 1416 .C375 2002

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
					MACHAKOS UNIVERSITY LIBRARY	MACHAKOS UNIVERSITY LIBRARY	Technical section	11/10/2016	Donation(BFA)		HF 1416 .C375 2002	22346	20/06/2018	11/10/2016	Hard Covered Materials