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Essentilas contemporary advertising/ (Record no. 14942)

000 -LEADER
fixed length control field	00651nam a22002057a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	161011b xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	978007338097
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0073380970
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5821 .A74 2009
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Arens, William F.
245 ## - TITLE STATEMENT
Title	Essentilas contemporary advertising/
Statement of responsibility, etc.	William F. Arens, David H. Schaefer and Michael Weigold.
250 ## - EDITION STATEMENT
Edition statement	2rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	Boston :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	2009.
300 ## - PHYSICAL DESCRIPTION
Extent	xxiv,558p. :
Other physical details	ill. ;
Dimensions	28cm.
500 ## - GENERAL NOTE
General note	Include index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Advertising.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Schaefer, David H.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Weigold, Michael.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Hard Covered Materials
Classification part	HF 5821 .A74 2009

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
					MACHAKOS UNIVERSITY LIBRARY	MACHAKOS UNIVERSITY LIBRARY	Open shelf	11/10/2016	Donation(BFA)HF 5821 .A74 2009		HF 5821 .A74 2009	22534	11/10/2016	11/10/2016	Hard Covered Materials