Otto Kleppner's Advertising procedure / (Record no. 13214)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00965cam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1442243 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160810094744.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 850617s1986 njua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 85012374 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0136432557 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823.K45 1986 |
| Item number | .K45 1986 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 19 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kleppner, Otto, |
| Dates associated with a name | 1899- |
| 240 10 - UNIFORM TITLE | |
| Uniform title | <a href="Advertising procedure">Advertising procedure</a> |
| 245 10 - TITLE STATEMENT | |
| Title | Otto Kleppner's Advertising procedure / |
| Statement of responsibility, etc. | Thomas Russell, Glenn Verrill. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Englewood Cliffs, NJ : |
| Name of publisher, distributor, etc. | Prentice-Hall, |
| Date of publication, distribution, etc. | c1986. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 665 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 27 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Prentice-Hall series in marketing |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Bibliography: p. 627-629. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Russell, Thomas, |
| Dates associated with a name | 1941- |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Verrill, Glenn. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Hard Covered Materials |
| Classification part | HF5823.K45 1986 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MACHAKOS UNIVERSITY LIBRARY | MACHAKOS UNIVERSITY LIBRARY | 10/08/2016 | Donation (BFA) | HF5823.K45 1986 | 21394 | 04/06/2019 | 10/08/2016 | Hard Covered Materials |