Normal view MARC view ISBD view

Advertising & Integrated Brand Promotion/

O'Guinn, Thomas C.

Advertising & Integrated Brand Promotion/ Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik - 4th ed. - Australia: Thomson, 2006. - 781p.: ill.; 27cm.

Includes index.

ISBN: 9780324336061

LC Class. No.: HF 5821 .O38 2006

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)