Normal view MARC view ISBD view

Global marketing strategies /

Jeannet, Jean-Pierre.

Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey. - 4th ed. - Boston : Houghton Mifflin, c1998. - xxi, 918 p. : ill. ; 24 cm.

Includes bibliographical references and indexes.

ISBN: 039587162X

LCCN: 97072494

Subjects--Topical Terms:
Export marketing--Management.
Export marketing--Management--Case studies.

LC Class. No.: HF1416 .J43 1998

Dewey Class. No.: 658.8/48

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)